Collaboration With Micasso
Hi! I’m thrilled to share the story behind my new collaboration with Micasso. This partnership feels especially meaningful because the idea has been with me for years ever since my husband and I were thinking about starting a family. I’ve always dreamed of working with a Canadian brand to create products for children.
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When I received an email from the founder of Micasso inviting me to collaborate on a new line, I was beyond excited.
Here are a few photos that capture these early stages of our collaboration
Moodboards
We began the creative process by developing three distinct moodboards: one inspired by the ocean with energizing blue tones, another with a whimsical and mystical feel, and a third that was soft and neutral.
2. Creation and approval of the artwork
The three final paintings were completed to create the products. I carefully crafted three distinct pieces, each with its own unique style and character. Franceska and the entire Micasso team reviewed and approved the artwork, giving their full support and enthusiasm for the final designs!
3. Tests by Micasso of the artwork on their products
We exchanged numerous emails discussing the final result, as we both wanted the outcome to be completely seamless. The Micasso team put in a great deal of effort and dedication to discover the perfect way to showcase the art in the best possible light.